01
MoLo
Branding and system design
2019

MoLo is a third party logistics company with a goal to redefine service in the transportation industry. Competing within a highly saturated market, they approached Moving Brands to help them design a new identity and system that would elevate their voice among the crowd.

Role

We had roughly 3 months to deliver this project from research to guidance and assets. Our team comprised of a senior designer, designer, creative director, consultant and project manager.

My role was to drive creative development and establish clear communication with my team. Present ideas to client and address their concerns during our weekly meetings.

Ginny Wang
Jonny Naismith
Lydia Park
Ian Carroll
Chloe Jensen

This work was created at Moving Brands

PREVIOUS IDENTITY
NEW IDENTITY

Symbol explanation

Examples of guidance

Data visuals