Allergan Medical Institute is the face of training for Allergan Aesthetics and is responsible for communicating with people who will become stewards of the brand. Across many channels, photography is a key visual element, but stock images were overused and had been exhausted.

My role for this project was to creatively direct a photoshoot that will provide evergreen assets for future marketing and training purposes. This included sourcing photographers, casting, organizing production, art directing, and leading post-production. As a result, we created over 50 custom images curated to improve communication for Allergan Aesthetics’ target audience.

STUDIO

Prophet