Ever since Ginny was born, she wanted to be a crayon. Regretfully, she was human and could only do the next best thing, be a graphic designer. Now, with over a decade of branding experience under her belt (in both in-house and agencies)...Ginny is more than just a crayon. She is a creative director.
Anivive is a veterinary pharmaceutical company that uses intelligent technologies to accelerate the identification, development, and distribution of drugs and vaccines.
As a senior designer, my role was to drive day to day creative development, craft presentation decks, work with copywriters and strategists and deliver a system that could be reproduced by a small in-house team.
For this project, our team was made up of two senior designers, a creative director, consultant and project manager.
STUDIO
Moving Brands
The identity centers on a logo that demonstrates Anivive’s ability to recognize patterns in data, making meaningful connections through research and development.
